Everything on the big screen.
While consumers accept watching video on the PC, viewing remains optimal in the high-quality, lean-back environment of television. By combining branded network content with the diversity of Web and user-generated video, service providers and CE manufacturers can deliver the full television experience that consumers ultimately desire.
CloudTV enables any video processed in the network cloud to be streamed to any digital set-top box, CI Plus-enabled television or connected, authenticated CE device. Using CloudTV, service providers can create a rich video environment that is uniformly delivered to any television in the home. Viewers can move seamlessly across Web video, user-generated content and even Web video providers’ 10-foot experiences, as well as linear, on-demand and time-shifted programming, and navigate using keyclicks on standard remote controls.
By moving the processing power out of the device, and into the cloud, CloudTV eliminates fragmentation and the need to write video applications multiple times for individual makes and models of devices. And because content is streamed, not downloaded, CloudTV minimizes the risk of bugs and malware, as well as digital rights management issues.