CloudTV StreamCast

 

CloudTV StreamCast enables operators to preserve the value of Pay-TV bundle by delivering online video to every cable and IP STB as an integrated experience.

 

CloudTV StreamCast Product Sheet 

 

CloudTV StreamCast addresses 3 key technology hurdles in delivering online video to every set-top box:

  • Content Experience: Reliance on the capability of the pay-TV STB to deliver the online video provider’s user experience (UI/UX)
  • Content Protection: Handling multiple DRM as well as DRM to CAS translation for cable networks
  • Content Delivery: The need for a separate broadband IP delivery path on the STB separate and distinct from the QAM video path as well as IP CDN delivery for online video

CloudTV StreamCast provides 3 key benefits:

  • Rapidly scale content offerings: CloudTV StreamCast supports the Web technologies used to authenticate and deliver online video services, enabling pay-TV providers to bring infinite content libraries written for the Web to every set-top box in their footprints.
  • Integrate pay-TV and online experiences: CloudTV StreamCast allows operators to integrate online content with their linear and on-demand offerings, including unified search and discovery across full pay-TV and on-demand content libraries.
  • Preserve the value of pay-TV bundles: Rapid expansion of content libraries and easier content discovery allow operators to deliver relevant content services that consumers desire, and at faster time-to-market.

 

Features

  • Real-Time Hardware Video Transcoding: To deliver online videos at scale to pay-TV STB’s, the Stitcher uses dedicated off-the-shelf hardware video transcoders to transcode any full-resolution video and audio source in any format into pay-TV provider video and audio formats.
  • Dual-Path Rendering: In high-capacity pay-TV network infrastructures, Dual-Path Rendering allows delivery of full-resolution video simultaneously with partial screen user interface elements, such as progress bars, trick play icons, or information bars, to the CloudTV Nano client on any pay-TV set-top box. This enables the pay-TV operator to improve network scalability and deliver consistent user interface styles without sacrificing brand identity.
  • Server-Side Overlays: Within low-capacity pay-TV network infrastructure or with low-complexity set-top boxes, Server-Side Overlays enable mixing of partial-screen graphics user interface elements (overlays) with transparency over full-screen video. It allows display of progress bars, trick-play buttons, information bars or other types of graphics elements on set-top boxes without sacrificing the consistent user experience, the user interface look and feel, or the brand identity of the pay-TV service provider.
  • Video Pass-Through: Enables delivery of online video to set-top boxes in original source video codec formats without requiring video transcoding if the set-top box can natively decode the source video format. This significantly improves platform scalability and maintains the original video quality and resolution.

CloudTV StreamCast Components

  • DRM Bridge: Bridges online video DRM-protected content to pay-TV providers’ conditional access systems (CAS), such as DVB Simulcrypt and Cisco PowerKEY. For IPTV networks, support for DRM systems will be coming soon. The DRM Bridge implements all of the required DRM license and key management within a trusted execution environment. The result is a vendor-approved solution to securely deliver premium online content to pay-TV subscribers.
  • Media Bridge: Transforms online video content from common online transport, container, video and audio formats (such as HLS, DASH, MP4, H.264, AAC) into pay-TV STB transport, container, video and audio formats (such as MPEG2 Transport, MPEG2 video, AC3). It supports multiple transport methods of content ingests (such as HLS, DASH, HTTP Progressive) and content transformations from simple re-multiplexing of the transport container format to full transcoding at the required bitrate and codec profiles.

Customers